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Selling Print Books via Third-Party Links

How to add links to your print books on Amazon, IngramSpark, or other retailers to create a complete book catalog on your author website.

Updated April 10, 20261 views

While BookAuth specializes in digital book sales, many authors also sell print copies through Amazon KDP, IngramSpark, Barnes & Noble Press, or other retailers. Your author website can serve as a central hub linking to all your purchase options.

What You'll Learn

  • How to add external purchase links to your book pages
  • Best practices for multi-format display
  • Creating a "where to buy" section

Adding External Purchase Links

On Individual Book Pages

When editing a book on BookAuth, you can add external links in the "External Links" section:

Retailer Link Example
Amazon amazon.com/dp/B08XXXXX
Barnes & Noble barnesandnoble.com/w/...
IngramSpark Link through your publisher page
Apple Books books.apple.com/us/book/...
Kobo kobo.com/us/en/ebook/...
Google Play play.google.com/store/books/...

These links display as additional purchase options on your book page.

On Custom Pages

Create a dedicated "Where to Buy" page on your website:

  1. Navigate to Website > Pages > + New Page
  2. Title: "Where to Buy"
  3. For each book, list all available formats and retailers:

Example layout:

The Shadow King

šŸ“± eBook: [Buy on BookAuth] [Buy on Amazon Kindle]
šŸ“– Paperback: [Buy on Amazon] [Buy on Barnes & Noble]
šŸŽ§ Audiobook: [Listen on Audible]

Multi-Format Display Strategy

Organize your catalog by format so readers can find their preferred reading experience:

Format Retailer Options
eBook (ePub/PDF) BookAuth (primary), Amazon Kindle, Apple Books, Kobo
Paperback Amazon KDP Print, IngramSpark, Barnes & Noble
Hardcover IngramSpark, Amazon KDP Print
Audiobook Audible, Findaway Voices
Signed Copies Your own shipping or BookVault

Best Practices

  • Lead with BookAuth — list your BookAuth buy link first (highest royalty)
  • Include all available formats — readers have strong format preferences
  • Keep links current — check and update quarterly
  • Use universal book links — services like Books2Read (books2read.com) create single links that auto-redirect readers to their preferred retailer

Frequently Asked Questions

Q: Can I sell physical books directly through BookAuth?
A: BookAuth focuses on digital books (eBooks). Link to external retailers for print and audiobook options.

Q: Should I link to Amazon even though it's a competitor?
A: Yes. Amazon is where many readers prefer to buy. By linking to it from your BookAuth website, you serve your readers' preferences while keeping your website as the discovery hub.

Q: Can I track clicks on external links?
A: Click tracking on external links is available through Google Analytics (Pro/Business plan) using event tracking.

Related Articles

  • Embedding Books on Your Website
  • Your Author Website — Overview
  • Creating & Managing Pages

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