ARC Campaign Analytics & Reporting
Deep-dive into ARC campaign analytics — review distribution, reader behavior patterns, and cross-campaign performance comparison.
BookAuth provides detailed analytics for your ARC campaigns, helping you understand what's working and optimize future campaigns for maximum review yield.
What You'll Learn
- How to access campaign analytics
- Understanding the analytics dashboard
- Cross-campaign comparison
- Using data to improve future campaigns
Accessing Campaign Analytics
- Navigate to Content > ARC Campaigns
- Click on any campaign (active or completed)
- Select the "Analytics" tab
Analytics Dashboard
Review Distribution Chart
A bar chart showing how many reviews were submitted each day of the campaign timeline. This reveals reader behavior patterns:
- Early submitters — readers who review within the first week
- Deadline rushers — readers who submit in the final 1-3 days (typically 40-50% of all reviews)
- No-shows — readers who never submit
Rating Breakdown
A horizontal bar chart showing the distribution of star ratings:
★★★★★ ████████████████████ 12 reviews (52%)
★★★★☆ ████████████ 8 reviews (35%)
★★★☆☆ ███ 2 reviews (9%)
★★☆☆☆ █ 1 review (4%)
★☆☆☆☆ 0 reviews (0%)
Key Performance Indicators
| KPI | Definition | Good Target |
|---|---|---|
| Acceptance Rate | Applications accepted ÷ Total applications | 30-60% |
| Download Rate | Downloads ÷ Accepted readers | 90%+ |
| Completion Rate | Reviews submitted ÷ Accepted | 65-80% |
| Average Rating | Mean of all star ratings | 3.8+ |
| Review Length | Average word count of text reviews | 50+ words |
| On-Time Rate | Reviews before deadline ÷ Total reviews | 85%+ |
Cross-Campaign Comparison
If you've run multiple campaigns, the analytics page shows a comparison table:
| Campaign | Book | Accepted | Reviews | Completion | Avg Rating |
|---|---|---|---|---|---|
| Campaign 3 | The Shadow King | 30 | 24 | 80% | 4.5 |
| Campaign 2 | Wings of Fire | 25 | 18 | 72% | 4.2 |
| Campaign 1 | Dragon's Call | 20 | 11 | 55% | 4.0 |
This view helps you identify trends:
- Are your completion rates improving?
- Are you selecting better readers over time?
- Which genres perform better in ARCs?
Data-Driven Optimization
If Completion Rate Is Low
- Tighten acceptance criteria (higher minimum reputation)
- Accept more genre-matched readers
- Use automated reminders (Pro/Business)
- Shorten the review deadline (3 weeks is often optimal)
If Average Rating Is Low
- Your book may need additional editing before ARC distribution
- Consider sending a "reading guide" in your campaign description to set expectations
- Verify that your genre categorization matches the book's actual content
If Download Rate Is Low
- Your campaign description may not be compelling enough
- Add a stronger hook or excerpt to the listing
- Readers may have over-applied — this is common on popular campaigns
Frequently Asked Questions
Q: Can I export campaign analytics data?
A: Analytics export is available on Pro and Business plans via the Data Export feature.
Q: How long is campaign data retained?
A: Campaign analytics are retained indefinitely. You can access data from all past campaigns.
Q: Does BookAuth benchmark my campaigns against other authors?
A: Currently, benchmarks are general platform averages. Personalized benchmarking is planned.
Related Articles
- Launching ARC Campaigns
- Tracking ARC Reviews & Completion Rates
- ARC Best Practices — Maximizing Review Yield
- Analytics Overview — Your Performance Dashboard